Guides to AI search
Plain-English explanations of AEO, GEO and SEO - what each one actually is, how they differ, and why all three now decide whether customers find you.
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Short, practical reads. No jargon, no sales pitch - just the concepts your team needs before deciding what to learn.
Comparison
Difference Between AEO, GEO & SEO
SEO ranks pages on Google, AEO wins answer boxes and AI Overviews, GEO gets you cited inside ChatGPT and Perplexity. A clear side-by-side.
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Explainer
What is AEO?
Answer Engine Optimization is structuring content so search and AI systems show it as the direct answer - in snippets, AI Overviews and voice search.
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Explainer
What is GEO?
Generative Engine Optimization is getting your brand mentioned and cited inside AI answers from ChatGPT, Perplexity, Gemini and Copilot.
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Ready to apply it to your own site?
Reading explains the concepts. Our on-site course walks your team through doing it, on your own pages.
AEO Training
Structure content and schema so you become the answer in AI Overviews and voice results.
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Build the signals that get your brand cited inside ChatGPT, Perplexity and Gemini answers.
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The foundation - keyword intent, on-page, technical health and links that still drive rankings.
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